IMMEDIATE RELEASE

FitKid launch the NEW LazyTown Sports Club in Bournemouth

Bournemouth Town Centre will come alive with activity on Tuesday 28th July 2009 with the launch of the LazyTown Sports Clubs and a special guest appearance from Sportacus from the Live Show.

FitKid are a fun franchise activity provider who are committed to encouraging children to be more active. LazyTown and FitKid have partnered to launch the NEW LazyTown Sports Club franchise opportunity powered by FitKid and to encourage more children to MOVE and be active just like Sportacus !

Throughout the launch event on Tuesday, there will be the opportunity to interact and move along with Sportacus from the live show, view footage from LazyTown Live ! The Pirate Adventure and the FitKid team will deliver a snap shot of a LazyTown Sports Club Classes.

LazyTown is a phenomenally successful children’s entertainment and lifestyle brand with an internationally acclaimed TV show of the same name. The LazyTown concept is to market a brand that has a direct and measurable impact on the health of its target audience – Children.

“We’re excited about working with FitKid (UK)” said LazyTown’s Magnus Scheving, the TV show’s Sportacus. “They’re a terrific company who really understand the LazyTown philosophy of making activities fun and active for kids.”

With an exceptional level of demand already apparent in the UK, FitKid is looking to further expand it’s franchise network to offer more children the opportunity to experience these classes. Franchisees can choose to grow their business by employing a network of staff to run classes, making this franchise an ideal management style opportunity.

This new opportunity will enable franchisees to deliver official LazyTown classes and workshops within FitKid’s proven franchise business network.

Nicky Kay, director of FitKid, said: “It is fantastic to be launching our new partnership with LazyTown. The classes are energetic and encourage the children to have fun in an exciting and motivating session. Children love LazyTown characters, Sportacus and Stephanie, and now they can come along and have fun at the LazyTown Sports Club classes”

To find out more about the launch event and the LazyTown Sports Club Franchise Opportunity on www.fitkid.co.uk , email karen@fitkid.co.uk or call 08700 85 1000

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FitKid –
The FitKid Director Nicky Kay is available for interview. She has appeared frequently on local/national media and is an excellent speaker. If you would like to arrange an interview or require any further information, please call FitKid on 08700 85 1000 or email enquiries@fitkid.co.uk

For further information about the FitKid Franchise, obesity statistics, quotes or photo opportunities, please contact FitKid.